Special Events
Sala Maggiore
21 October 2005, 10.00 am
Greetings and Opening Session by
Luca Alberghini, Managing Director AD Expo
and Mario Conserva, Vice President AD Expo
Introduction by
Werner Stelzer, Vice President of Alcan
The beauty of Aluminium in Automotive Design
Automotive Materials & Design
Sala Maggiore
21 October 2005, 10.30 am
Program
The role of materials in car design
Flavio Manzoni, Fiat Lancia LCV Design
Future of the Car Architecture, exploring new trends and
opportunities
Roberto Piatti, Bertone Stile
Materials and their influence on Design… or vice versa
Orazio Fusetti Daldosso, Bludesign
Material Trends in Automotive Applications
Johannes Staeves, BMW
Chairman Mauro Tedeschini, Editorial Director Quattroruote
An afternoon with Ducati:
the Strategy, the Organization and the Management Model of
the Lean Enterprise
Sala Maggiore – 1st Floor
Friday, 21st October 2005 – 2.30 pm
Agenda
| 2.30 pm |
Annalisa Dimonte
(Community Manager – Ducati Motor)
Strategy and Brand |
| 3.00 pm |
Filippo Pellerey
(Partner and CEO – Ducati Consulting)
The Change Management in Ducati: the Lean Production |
| 3.30 pm |
Giovanni Contino
(Partner and CEO – Ducati Consulting)
The Change Management in Ducati: the Lean Supply |
| 4.00 pm |
Andrea Ferraresi
(Design Coordinator – Ducati Motor)
Innovation and Design in Ducati |
| 4.30 pm |
Ducati suppliers
Key experiences of the companies involved in the Lean
Project |
| |
The chief editor from Mototecnica -
Lorenzo Gargiulo - will moderate the
meeting |
The globalization of the markets creates tremendous business
opportunities, but also entails strong competition. Hence,
the demand to our companies is to offer a product that best
satisfies the customer’s needs and turns him into the
leading force of the company and of its organization.
The Lean Enterprise - stretching from the supply network
to the distribution system– has an efficient organizational
structure focused on the value-creating processes, especially
where the hierarchical levels are adequately balanced between
decision-making speed and operations.
The Lean Enterprise concepts and practices are the guide
for the company to overcome the new challenges of the industrial
scenario such as the increasingly tough competition from low-cost
countries and the growing level of service and customization
required by the customer. The company remains competitive
and can grant its shareholders the right return on their investments.
The Change Management Project devised and implemented in
Ducati throughout the adoption of the Lean Enterprise principles
has lead the company out of a crisis and has turned it into
a leader in terms of brand, product and organizational model
renowned as effective and competitive.
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